FARIDA ON INSTA
Farida’s Articles
Farida Fashion & Fortitude: Part III – Your Shoe Trends
As the Egyptian Open is coming up.. what shoes to wear for Hot September in Cairo… Farida tells you all… […]
Farida, Fashion and Fortitude: Summer look, Part II – Accessories
Your Summer '25 Playbook for Serving Fits – Pt. II: Accessories Trends…. […]
Farida Fashion & Fortitude: Your Summer ’25 Playbook for Serving Fitr
"From playful prints to elegant minimalism, I’m giving you the lowdown on what to wear, how to wear it, and why you’re going to own […]
Farida Fashion & Fortitude: No Pain, No Gain?
…. "Defeat Isn’t the End—It’s The Training Ground for Real Champions"… […]
Farida Fashion & Fortitude: Decoding Fashion and Style on Court
Coco Chanel once said, “Fashion fades, style is eternal"… what is the difference? […]
Welcome to Farida Fashion & Fortitude
Farida presents her vision …. […]
Life is weird.
When Ramy Ashour called me months ago, inviting me to his wedding, I didn’t know I was going to meet a lovely young lady who has so much to bring to Squashsite in particular, and to Squash in general. I noticed her immediately as she was the spitting image of Audrey Hepburn in Breakfast at Tiffany’s.
And when I mentioned it to her – as she was very, very young, I didn’t assume she knew the reference – she smiled and went “it was my inspiration”.
The more I got to chat with Farida, the more I loved listening to her life, her dreams, her aspirations.
And then it just occurred to me, I just found a new writer for SquashSite, on a subject that I was always interested in: FASHION FOR SQUASH LADIES!
